First Remodeled AT&T Wireless Store Debuts in Houston

The evolution of Cingular Wireless into AT&T Wireless continued today with the opening of the first remodeled Cingular store in Houston. The new AT&T Experience Store, located on Southwest Freeway across from the former Compaq Center arena, offers 5,000 square feet of retail space and will showcase AT&T’s landline, broadband and entertainment services in addition to AT&T Wireless handsets and services, said AT&T Inc.

AT&T Inc. announced in January that Cingular Wireless, of which it owns a majority stake, would change its name to AT&T Wireless. Going away is the whimsical orange-stick-figure Cingular logo in favor of AT&T’s blue and white globe.

According to AT&T Inc., the old Cingular stores will evolve from “wireless-centric spaces to a high-energy retail format” and said the new stores would be larger and offer numerous interactive features and multimedia displays.